Turn a blog into real income! Here's how you build a blog-based businessIf you want to blog like you mean business, this book is for you. Whether you own a small business or work solo from your kitchen table, this book helps you successfully use your blog as a business. How do you find a niche, plan a strategy, promote your blog, and monetize it? It's all here, and more, in this friendly guide.It's all in the approach — tackle things the way professionals do, by setting realistic goals and building a business planKnow who everybody is — understand your competition, define your audience, and find your own nicheGet some people — do you need a lawyer? An accountant? Protect your business blog with trademarks, copyrights, and other important practices and policiesMind your money — learn how to monetize your blog, set up a budget, and get paidBuild a blog that brings 'em in — choose a name and a Web host, and then see how to design a killer blogGet the word out — promote like crazy using search engines, social networking, traditional marketing, and PRCrunch the numbers — explore ways to measure and analyze your results with Google Alerts, Google Analytics, and FeedBurnerOpen the book and find:What professional bloggers knowHow to turn a hobby blog into a businessDifferent ways to monetize your blogWhy promotion is the key to blogging successThe pros and cons of selling in your online store or someone else'sDesign tips to make your blog uniqueInterviews with successful blog-preneursTen common mistakes and how to avoid themLearn to:Find your niche to build a blog-basedbusinessEarn income from your blogCreate content and a design thatattract readersMonitor and measure your success
Using Blogger is a customized, media-rich learning experience designed to help new users master Blogger quickly, and get the most out of it, fast! It starts with a concise, friendly, straight-to-the-point guide to Blogger. This book is fully integrated with an unprecedented collection of online learning resources: online video, screencasts, podcasts, and additional web content, all designed to reinforce key concepts and help you achieve real mastery. The book and online content work together to teach everything mainstream Blogger users need to know. This practical, approachable coverage guides you through mastering Blogger topics including: " How to quickly post text, photos, videos, and more to a blog " How to use Blogger's custom domain option, HTML editor, and how to host a blog on BlogSpot. " How to customize a blog template, design, and how to add powerful gadgets such as slide shows, user polls, or even AdSense ads. " How to change fonts, bold or italicize text, adjust text color and alignment, and more... Blogger is the biggest blog-hosting site on the web, with more than 275 million individual blogs Tightly integrated with online video, screencast tutorials, podcasts, and more: the total learning experience for new Blogger users Guides new bloggers through setting up their blogs, leaving them more time to actually write the blog . 
